How Does Tourism Minister Ersoy Protect Hotels and Airlines?
The fact that the new regulations, led by Tourism Minister Ersoy, are aimed at tourist guides and travel agencies, reduces the pressure on the hotel and accommodation sector, while increasing the burden on agencies and guides. While these developments strengthen the market dominance of airlines and hotels, the cost and liability burden of weakly positioned agencies and guides increases, deepening the existing imbalances in the tourism sector.
The Importance of Coordination in the Tourism Sector: The Role of Travel Agencies and Guides
The tourism industry has a complex structure that includes different businesses and working groups, and service production requires each unit to work in coordination. This is equally important for tour organizations. Travel agencies design and market tours and package tours by combining various services such as food and beverage, transportation and accommodation, and implement these tours through tourist guides. In this process, the harmony between the tourist guide and the travel agency is a critical factor that directly affects the success of the tour and stands out as an element that determines the long-term success of the tours.
